Create Your History is a recent campaign by The F Thing’s in-house brand LEGITEAMATE.
The campaign emphasizes about people who have paved their way in life, both personally as well as professionally, to achieve their goals in life to set a history. A sneaker enthusiast that’s also a proud husband and father, Isser James’ life is now divided into two sets of priority: family and, of course, sneakers via his YouTube channel Badass 23 Monkey. To The F Thing, Isser admits that ever since he has a daughter, his life has turned upside down in ways he’d never imagined.
Videographer: Iqbal Syafei
Video Editor: Rengga Aditya
The F thing is a fashion fusion forward company of the traditional and the new. It is a community based fashion and lifestyle e-commerce and content platform aiming to help local businesses to grow at an international
level and to give positive impact to millennials through video and written content, we aim to be able to be the first and leading company to do so in the South East Asian market.