Hoda Katebi: Defining Fashion Rights

Held on August 3rd at MULA Coworking Space at Cilandak Townsquare, the event featured one of the most influential youngsters all the way from the States.

A young lady on a mission to bridge the gap between the States and the Middle East, an activist in political fashion, a writer, and a community organizer. To date, Hoda Katebi, takes on public speaking gigs that further her fight, and her work has been featured on various online, print and traditional mediums, including the Malala Foundation Blog and Mother Jones.

Hoda graduated from the University of Chicago in 2016 where her research explores the intersection of fashion, gender, and Iran. She also will start her law school in the fall of 2020. She started her own blog named JooJoo Azad (joojooazad.com) which acts as an identity reclamation site that aims to challenge the mainstream media narratives of Oriental Middle Eastern women, hijaab, through celebrations of culture, tradition, identity and history. “I will not let the media give me what is not me. I won’t let people silence, hide, or change my voice. JooJoo Azad is active opposition through art and writing.”
What does it mean to be an anti-capitalist fashion blog?

“It means how you promote a minimalist lifestyle. Fashion is a beautiful art form and language of self-expression and communication, but the fashion industry is one of the most destructive industries for the planet. We’re never taught about where our clothes come from so we tend to close our eyes and ears about it.”

JooJoo Azad is a platform for body positivity that celebrate beauty that transcends the definition or standard of media beauty that is so narrow. The blog also strives to create content that explores the intersection of mediums and issues.

Editor: Galuh Tathya
Writer: Dela Naufalia
Photo: Dela Naufalia and courtesy of @hodakatebi

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