Tourism has been one of the most important things to boost the capital of regional as well as national income. Aiming to emphasize on this idea is the base of iNews’ Festival Pesona Lokal, working together with Adira Finance, Ministry of Tourism, and iNews.
President Director of Adira Finance Hafid Hadeli is committed to contribute the company’s best effort in promoting the local tourism. “The CSR activity of Festival Pesona Lokal aims to promote the potential of local tourism for both local as well as international tourists, and in doing so we also help boost the capital of the surrounding area.”
The event is held in 9 cities throughout Indonesia: Bandung, Solo, Malang, Bali, Makassar, Pontianak, Medan, Palembang, and Jakarta. The festival also includes cultural carnival competitions, mural, traditional food, pasar rakyat, UMKM awarding night.
Director Sales&Marketing iNews Surya Hadiwinata also expressed his enthusiasm, Indonesia has attracted many tourists. The Festival Pesona Lokal can also be an additional point for the tourists.
The festival will award the most amazing city that will be broadcasted on iNews channel.