Why Marc Jacobs Was 2019’s Ultimate Instagram Fashion Influencer

When it comes to expressing your personal style on Instagram, Marc Jacobs has had a breakout year.

We can barely keep my eyes off the designer’s feed—and, of course, his “#OOTDs.” His looks are blindingly bright: There’s leopard, there’s fringe, there’s glitter. The outfits are fun. They have energy. On a wild day, the designer will slip on Rick Owens fun-house mirror platform heels with soles as thick as a club sandwich. (He has a pair in both red and black.) One of our personal favorite snaps sees him standing with his arms crossed in a bubblegum pink tweed blazer from Chanel, an elegant print silk scarf tied around his neck, a pair of cuffed jeans, a peekaboo of yellow socks at his ankles, and those huge red platforms. It’s just him in front of a white background—clearly, he wants you to take in the outrageous, darling outfit in all its glory.


While many designers almost exclusively wear their own designs—Victoria Beckham in her peep-toe boots, for example, or Ashley and Mary-Kate Olsen in their artfully tailored garb from The Row—Jacobs is an anomaly. He loves the brightest and most wild of offerings from other brands, supporting them with plenty of tags and mentions; in 2018, he even happily ’grammed his time attending both the Chanel and Balenciaga shows in Paris.



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Monday. Absolutely true story. I left my Shrink this morning and a large red haired, blue eyed man who works for the sanitation department was loading garbage on the truck. I noticed him staring at me and assumed immediately he was “a hater”. Turns out as I got closer and passed him he said “love that outfit man, you go flex for those bitches!”. Really made me smile. I “dress up” for me, and I love the attention I get. I love when people appreciate my #OOTD’s. Today I’m sporting Coat, Blazer and Jeans @Celine Sweater #Raf Simmons for Jil Sander Boots @rickowensonline Red Leather THE PILLOW BAG @marcjacobs #dressednotstressed #gratefulnothateful #liveyourlife #ifalltheworldsastagethanidentityisnothingbutacostume #autumninnewyork Photo @1.800.newbold

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This past year, Jacobs has continued his stellar fashion streak with some true standouts. He dressed up in a yellow zebra-print Celine coat a number of times; and back in early December, two members of his team donned matching coats, making for a trifecta of animal-can’t-miss-it print. In November, Jacobs took a fierce mirror selfie in what he described as an “oil slick” patent leather trench by Givenchy, also tagging the label’s designer, Clare Waight Keller. He’s also become a fully-fledged Gucci-head, having worn several of Alessandro Michele’s fantastical creations, including a royal blue blazer this past June and one of the house’s viral silk babushka scarves. He paired that item with a pink sequin–slathered coat and a pair of Loewe sunglasses and captioned the image with “Today’s fit. Pretty pinks. Well, maybe not so pretty, but very pink. Off to work now. Just left my shrink’s office; he loved my outfit. Good session.” You have to love his honesty.
Source: Vogue

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